About Seed Web Design
Seed Web Design is a small, purpose-driven studio specialising in custom Squarespace websites for allied health professionals.
When it comes to marketing and advertising, allied health professionals have specific needs & being a Clinical Psychologist I UNDERSTAND them. Seed Web Design grew out of a deep understanding of the psychology field.
Having worked in both private practice and business for over 10 years, as well as academia, I saw first-hand how important it is for allied health professionals to have a website that communicates not just what they do, but who they are.
In today’s digital world, a clear, high-quality online presence isn’t optional — it’s essential to maintaining and growing your allied health business. Your website should be welcoming, clear, and aligned with the values of your practice and yourself as a clinician — helping build trust and connection from the very first visit.
Whether you're starting out or refreshing an outdated site, I offer a collaborative, transparent process — with no tech overwhelm and no jargon. Seed Web Design creates thoughtful, strategy-driven custom websites – designed to attract your ideal clients and reflect the heart of your practice. Your website should showcase your professionalism, passion, and commitment to client care.
Combining my professional expertise, experience, and knowledge with my creativity, I will work with you to ensure your website is ethical and meets AHPRA marketing and advertising obligations. I understand your website needs to be appealing, sensitive to client needs, and ethical — with the result being a high quality and professional website.
I work with you to create a site that not only looks great but also works hard for your practice — helping potential clients and referrers find you, understand your services, and feel confident reaching out.
So, how did a Clinical Psychologist start designing websites? A bit about my story…
I’ve spent over a decade working as a Clinical Psychologist, supporting clients and running my own private practice. But life took an unexpected turn when my young daughter was diagnosed with an autoimmune condition that requires daily care and ongoing management. Suddenly, the demands of clinical work and running a business became unsustainable (I was 75% of the way through a PhD and that also had to go!)— I knew I had to pivot.
I’d designed a few websites on the side — for my own business, for friends, and for family. But it wasn’t until a dear friend (and my husband) encouraged me to take it seriously that I began to consider it as more than just a hobby…
… and that’s when a seed was planted.
With my background in the mental health industry, I started designing websites for other psychologists. But I quickly realised how much I enjoyed the process — the creative flow, the thoughtful structure, the satisfaction of bringing someone’s vision to life. I expanded my services to support all allied health professionals and small business owners, combining my understanding of client care with a passion for design.
From that seed, Seed Web Design was born — and I’ve been nurturing it ever since.
Seed’s Values
At Seed Web Design, we believe in building more than just websites — we build collaborative relationships with the people behind the business. Our values guide every project, ensuring your experience is as thoughtful and personal as the final product.
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Every step of the design process is a collaborative effort. From initial planning to launch, I work closely with you to ensure your website reflects your vision, values, and business goals. Your input guides the design — you’re not just hiring a designer, you’re partnering with one.
With a strong eye for detail and a commitment to quality, I aim to make your site as close to perfect as possible. I want you to love your website and feel proud to share it with the world.
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As a small business owner myself, I understand the financial pressures that come with running a business — from overheads to ongoing expenses. That’s why I strive to keep my pricing reasonable, fair, and transparent.
I believe in being honest and open about what I can help with — and what I can’t.
From the beginning of our collaboration, I'll clearly outline the scope of the project, so you know exactly what to expect. If there's something outside the scope of my services, I'll let you know upfront. My goal is to ensure you feel confident and informed every step of the way.
My pricing reflects the time, expertise, intention, and care that goes into every site, including:
A comprehensive Website Planner Pack to assist with developing your copy
Time spent designing, building, and refining your custom Squarespace site
Revisions and feedback rounds to fine-tune the design
1 hour personalised virtual handover and tutorial to provide you with the confidence to maintain your own site
1-2 weeks of post-launch support to ensure everything runs smoothly
No hidden fees, no surprises — just clear, honest communication.
Why Choose Seed Web Design?
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Experience
I have hands-on experience designing and building websites using Squarespace, a powerful all-in-one platform for modern web design. My services cover the full process — from domain setup and email configuration to website design.
As a small business owner, I understand how crucial a well-designed website is to brand credibility and business growth. I bring this practical insight into every project, ensuring your website is not just visually appealing, but also functional, user-friendly, and aligned with your business goals.
Whether you're launching a new brand or revamping an existing site, I can help you create a digital presence that resonates with your audience and supports your business.
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Knowledge + Expertise
With over a decade of experience running my own business and working in private practice, I understand firsthand the pivotal role that marketing and branding play in establishing, growing, and sustaining a successful business.
This background gives me a deep appreciation for what it takes to create a strong, authentic brand presence — both online and offline. I bring this strategic insight into every project, ensuring that your website not only look great but also work hard to support your long-term business goals.
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Communication & Collaboration
I understand the importance of clear, open communication in any successful project. From our very first conversation, I’m committed to being transparent about what I can assist you with, as well as pricing, timelines, and project expectations — no surprises.
I strongly encourage feedback throughout the process. Collaboration is key, and your input ensures the final product truly reflects your vision and supports your business goals.

I can’t wait to help you grow